Agenda Overview

Plan to arrive Sunday, April 27th to experience everything possible, including our not-to-be-missed Welcome Drinks party at 6pm in Fontainebleau’s infamous Bleau Bar.

We have a full day of programming beginning on Monday, April 28th at 8:30am, that will include workshops, deep dives, a networking lunch panel, and an impactful self-discovery leadership experience — all held at Fontainebleau’s brand new Costal Convention Center — just a 4-minute walk from the hotel main lobby.

SUNDAY

April 27th

6:00pm – 8:00pm EST
Welcome Drinks Reception
(Open to all attendees)

MONDAY

April 28th

8:00am -7:00pm EST
Registration Open

8:30am -9:00am EST
Networking Breakfast

9:00am -11:00am EST
Industry Keynotes

10:30am -12:30pm EST
MMA NA Board Meeting
(Closed Meeting)

11:15am -12:00pm EST
AM Workshops & Deep Dives

12:10pm -1:20pm EST
Networking Lunch + Panel

1:30pm -4:00pm EST
MMA Global Board Meeting
(Closed Meeting)

1:30pm -3:15pm EST
PM Workshops & Deep Dives

3:30pm -5:30pm EST
Human:Human Experience

5:00pm -6:00pm EST
Beyond Ordinary Events Founders Welcome Reception
(By Invitation Only)

5:00pm -6:00pm EST

Social Beach Cleanup

(RSVP Required)

6:30pm – 8:30pm EST
VIP Launch Party

(VIP Pass Holders Only)

TUESDAY

April 29th

6:30am – 7:30am EST
5k Run/Walk & Yoga

7:00am – 7:00pm EST
Registration Open

8:00am – 5:00pm EST
Expo Hall, Expo Garden, & Yachts Open

8:00am – 8:45am EST
Networking Breakfast

8:30am – 8:55am EST
Day 1 Welcome Remarks

8:55am – 5:35pm EST
Keynote & Concurrent Sessions

11:20am – 12:35pm EST
Hosted Meetings
(Hosted Brand Marketers & Agencies Only)

12:40pm – 1:40pm EST
Networking Lunch
& Tabletalks

1:50pm – 3:20pm EST
Hosted Meetings
(Hosted Brand Marketers & Agencies Only)

5:30pm – 7:30pm EST
Happy Hour in the Expo Hall & Expo Garden

9:30pm – 10:30pm EST
(show at 10pm)
POSSIBLE Drinks & Drones Show in the Expo Garden

WEDNESDAY

April 30th

6:30am – 7:30am EST
5k Run/Walk & Yoga

7:00am – 6:00pm EST
Registration Open

8:00am – 5:00pm EST
Expo Hall & Yachts Open

8:00am – 7:00pm EST
Expo Garden Open

8:00am – 8:45am EST
Networking Breakfast

8:45am EST
Day 2 Welcome Remarks

9:00am – 4:55pm EST
Keynotes & Concurrent Sessions

11:30am – 1:00pm EST
Hosted Meetings
(Hosted Brand Marketers & Agencies Only)

1:00pm – 2:05pm EST
Networking Lunch + Panel

5:00pm – 7:00pm EST
Closing Party & Closing Remarks

Monday Overview

Arrive Early!

Join us as POSSIBLE kicks off Monday at Noon

Based on last year’s attendee feedback, we’ve enhanced this year’s event experience! POSSIBLE is introducing an additional half day of programming, strategically designed to optimize your schedule. This year POSSIBLE will kick off on Monday, April 15th with a half day of programming. Here is what we have planned for you:

Networking Lunch Session

She Runs It will unveil new research and lead a powerful conversation with marketers and other industry execs who are taking actions in the movement toward a more inclusive, diverse, and equitable industry.

Partnered by She Runs It
12:30pm -1:30pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Workshops

POSSIBLE has teamed up with industry leaders to design nine workshops that allow attendees to transform concepts into tangible outcomes while gaining practical insights. Confirmed workshops facilitators include: OpenX, Google, AdMedia, DIRECTV, Clinch and more!

2:00pm – 4:45pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Social Beach Clean Up

Channel Factory & POSSIBLE are proud to partner with Clean Miami Beach, a registered 501c3. Make an impact while connecting with fellow colleagues and attendees!

Partnered by Channel Factory
5:00pm -6:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Founders Reception

Beyond Ordinary Events’ Founders will gather for an intimate toast to celebrate and kickoff POSSIBLE.

5:00pm -6:00pm ET
By Invitation Only

Welcome Drinks

Google & POSSIBLE invite all attendees to unwind after a productive day while enjoying drinks and hors d'oeuvres. Connect with industry peers to foster meaningful conversations that will carry throughout your POSSIBLE experience.

Partnered by Google
6:00pm – 8:00pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

VIP Launch Party

adMarketplace & POSSIBLE invite VIP pass holders and special guests to join us on Monday evening and for amazing food, drinks and entertainment.

Partnered by adMarketplace
6:30pm – 9:00pm ET
Access for VIP Pass holders only

Tuesday Overview

5k Run & Yoga

MarketMakers & POSSIBLE invite all attendees to join us each morning in the Expo Garden for an energizing 5k Run or 60-minute Yoga session. Please RSVP for yoga to guarantee your spot.

Partnered by MarketMakers & Ogury
6:30am – 7:30am ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Networking Breakfast

TelevisaUnivision & POSSIBLE invite all attendees are to join us in the Expo Hall for breakfast and networking.

Partnered by TelevisaUnivision
8:00am – 8:45am ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Expo Hall & Expo Garden Open

The Expo Hall and Expo Garden bring together exhibitors from the entire marketing ecosystem that will showcase exciting product demonstrations and their visions.

8:00am – 5:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Keynote Speakers

Keynote Speakers on the Inspiration Stage will take place 9:20am – 9:50am, 11:55am – 12:20pm, 12:25pm – 12:45pm, & 4:30pm – 5:00pm

9:20am, 11:55am, 12:25pm, 4:30pm
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Inspiration & Vision Stage Sessions

Concurrent Sessions taking place in the Inspiration and Vision Hall, including panel discussions, fireside chats, and more.

10:00am – 4:20pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Masterclasses

Masterclasses are designed to guide participants around the latest trends reshaping the marketing industry. Masterclasses will take place on the 4th Floor in Flicker Rooms 1-2.

10:00am – 4:20pm
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Innovation Stage Sessions

Located within the Expo Garden, the Innovation Stage will showcase those disrupting and upending the marketing landscape, while simultaneously forging a path forward and shaping the future of business. Don't miss the 2024 Startup Pitch Competition!

10:00am – 4:30pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Hosted Meetings for Brand Marketers

This year, we’ve incorporated a stellar Hosted Meetings program to streamline meetings between Brand Marketers and cutting-edge technology providers onsite. Deadline to apply is March 20.

10:00am – 4:45pm
Access for Premium Pass Brand Marketers Only

VIP Academy

Tailored to equip marketing visionaries with the knowledge and insights needed to navigate today’s dynamic marketing landscape and disrupt the status quo. Open to C-Suite executives only.

10:00am, 11:20am, 2:00pm, 3:15pm
Access for VIP Pass holders only

Rising Talent Academy

In partnership with The Advertising Club of New York, POSSIBLE's Rising Talent Academy is an exclusive track tailored to spark inspiration in the careers of up-and-coming industry professionals.

Partnered by The Advertising Club
10:40am, 2:35pm

Networking Lunch & Tabletalks

Enjoy lunch in the outdoor Expo Garden. Brand Marketers are invited to join Tabletalk sessions.

12:50pm – 1:50pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Happy Hour with Exhibitors

Join us for drinks in the Expo Hall & Expo Garden hosted by exhibitors and sponsors.

5:00pm – 7:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Drinks & Drones Show

Join us in Expo Garden for an incredible drone light show featuring 500 drones soaring high above the ocean. The POSSIBLE Drone Show is powered by PIXIS and partnered by LG Ad Solutions.

10:00pm – 11:00pm ET
(show at 10:15pm)
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Wednesday Overview

5k Run & Yoga

MarketMakers & POSSIBLE invite all attendees to join us each morning in the Expo Garden for an energizing 5k Run or 60-minute Yoga session. Please RSVP for yoga to guarantee your spot.

Partnered by MarketMakers
6:30am – 7:30am ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Networking Breakfast

Flashtalking by Mediaocean & POSSIBLE invite all attendees are to join us in the Expo Hall for breakfast and networking.

Partnered by Flashtalking by Mediaocean
8:00am – 9:00am ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Expo Hall Open

The Expo Hall brings together exhibitors from the entire marketing ecosystem that will showcase exciting product demonstrations and their visions

8:00am – 5:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Expo Garden Open

The spectacular Expo Garden includes access to all outdoor partner activations including the Innovation Village, the Upper and Lower La Côte, as well as our inviting pool-side and South Tropez lawn cabanas.

8:00am – 7:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Masterclasses

Masterclasses are designed to guide participants around the latest trends reshaping the marketing industry. Masterclasses will take place on the 4th Floor in Flicker Rooms 1-2.

9:45am – 4:05pm
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

VIP Academy

Tailored to equip marketing visionaries with the knowledge and insights needed to navigate today’s dynamic marketing landscape and disrupt the status quo. Open to C-Suite executives only.

9:45am, 11:05am, 1:35pm, 2:55pm
Access for VIP Pass holders only

Keynote Speakers

Keynote Speakers on the Inspiration Stage will take place 9:20am – 9:50am, 11:55am – 12:20pm, 12:25pm – 12:45pm, & 4:30pm – 5:00pm

9:05am, 11:45am, 4:15pm, 4:40pm
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Inspiration & Vision Stage Sessions

Concurrent Sessions taking place in the Inspiration and Vision Hall, including panel discussions, fireside chats, and more.

9:45am – 4:05pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Hosted Meetings for Brand Marketers

This year, we’ve incorporated a stellar Hosted Meetings program to streamline meetings between Brand Marketers and cutting-edge technology providers onsite. Deadline to apply is March 20.

10:00am – 4:45pm
Access for Premium Pass Brand Marketers Only

Innovation Stage Sessions

Located within the Expo Garden, the Innovation Stage will showcase those disrupting and upending the marketing landscape, while simultaneously forging a path forward and shaping the future of business. Don't miss the 2024 Startup Pitch Competition!

10:25am – 3:25pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Rising Talent Academy

In partnership with The Advertising Club of New York, POSSIBLE's Rising Talent Academy is an exclusive track tailored to spark inspiration in the careers of up-and-coming industry professionals.

Partnered by The Advertising Club
10:25am, 2:15pm

Networking Lunch

Enjoy lunch in the outdoor Expo Garden.

12:25pm – 1:25pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Closing Remarks

5:00pm – 5:05pm ET
Access for VIP & Premium Pass holders (includes Brand Marketers & Rising Talent)

Closing Party Celebration

AdMedia & POSSIBLE invite all attendees to join us on Wednesday night in outdoor Expo Garden to celebrate the success and highlights of the conference while enjoying drinks, music, and a final toast!

Partnered by AdMedia
5:00pm – 7:00pm ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Thursday Overview

Just Announced! Human:Human Experience by Google

An immersive, in-person inclusive leadership experience presented by Google on Thursday 4/18.

8:00am – 10:30am ET
Access for VIP, Premium (includes Brand Marketers & Rising Talent), Expo Pass holders -- All attendees have access

Join this paradigm-shifting inclusion and belonging experience at POSSIBLE in Miami

Location: Vision Hall (Fontaine Ballroom) at Fontainebleau
  • Thursday, 4/18/24
  • 8:30 AM- 10:30 AM EST (Breakfast at 8am)
  • Registration Required