NEW YORK – October 14, 2026 – Season 4 of POSSIBLE Now premieres October 15, bringing together leaders and change-makers for candid conversations about the forces reshaping business, culture, and their industries. Hosted by Christian Muche, Global President and Co-Founder of POSSIBLE, and produced in partnership with iHeartMedia, the new season features episodes every Thursday.
Expect honest insights, unexpected perspectives, and takeaways you can apply long after the episodes end.
This season, Christian sits down with an incredible lineup of guests. Among them are Angela Hunte, Grammy Award-winning American singer, songwriter, and producer; Aaron Starkman, Global Chief Creative Officer and Partner at Rethink; Alexis Ohanian, Founder and General Partner of Seven Seven Six; Fabiola Torres, CMO of Gap; and Sébastien Page, Chief Investment Officer at T. Rowe Price, just to name a few.
Together, the guests explore the questions driving what comes next: How do you earn attention when it’s harder than ever to capture? Build trust in an increasingly skeptical world? Stay relevant as culture and technology move at unprecedented speed? And turn change into growth? These conversations offer a timely look at how leaders are navigating change and preparing for what lies ahead.
Introducing “What’s POSSIBLE”
New this season, select guests will answer the same questions about risk, permission, and the moments that changed their sense of what was possible. Through their answers, listeners will hear the experiences, choices, and turning points behind those shifts in perspective.
From business and leadership to creativity, culture, entertainment, media, technology, and innovation, Season 4 offers a rapidly evolving landscape, with ideas to help listeners lead, create, and grow through change.
Season 4 is one you won’t want to miss. Follow along and stream new episodes every Thursday on all major podcast platforms.
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About POSSIBLE
POSSIBLE is the premier marketing event, owned and organised by Hyve Group. Launched in Miami in 2023 and now expanding to Europe with a Lisbon debut on 12–14 October 2027, POSSIBLE convenes the brand leaders, platforms, agencies, creators and technologists shaping the future of marketing. It is the destination for the entire marketing, media and tech community to network, share ideas, create business opportunities and discuss mutual challenges.
About Hyve
Hyve is a category-defining global B2B events business, with a portfolio of globally renowned brands including HLTH, Shoptalk, Bett, Manifest and ASU+GSV Summit. In addition to premium events, Hyve deepens customer ROI through ancillary products and services including highly curated double-opt-in meeting programs, peer-to-peer networking and brokerage services, as well as year-round value through content, intelligence, matchmaking and membership. Find out more at www.hyve.group.
About MMA
The Marketing + Media Alliance (MMA) is the global, non-profit community of Chief Marketing Officers and senior marketing leaders advancing marketers’ ability to create value. Led by CMOs and supported by the entire ecosystem at the governance level — including brands, media, agencies, consultancies, AdTech and MarTech — MMA develops evidence-based models, frameworks and tools validated through multi-year, multi-million-dollar Think Tanks and Labs.
Members include: AT&T Communications, Adobe, Ally Bank, American Express, AppsFlyer, Bank of America, Best Buy, Campbell Soup, Canva, Clear Channel Outdoor, The Coca-Cola Company, Colgate-Palmolive, CVS Pharmacy, Inc. (CVS Health), Delta Airlines, Diageo, Ford Motor Company, General Motors Company, Google, Hilton Worldwide, Kargo, Kroger, L’Oreal, Major League Baseball, Mastercard, McDonalds Corporation, Meta, Microsoft, Morgan Stanley, NBCUniversal, Netflix, Pinterest, Roku, Snap Inc, Target Brands, Inc., Uber, Walmart Inc., Walt Disney Company, X, Yahoo! and many more. The MMA’s global headquarters are in New York City with regional operations in 14 countries across APAC, EMEA and LATAM. For more information, visit mmaglobal.com.