Agenda Overview

Plan to arrive Sunday. Programming kicks off Monday at noon!

As you plan your experience for this year’s POSSIBLE, please remember we have a half day of programming on Monday, April 15th and full days on Tuesday, April 16th and Wednesday, April 17th. Make sure to arrive either Sunday evening (the 14th) or Monday morning (the 15th).

Schedule Overview

Monday

Tuesday

Wednesday

Thursday

Schedule Overview

MONDAY
April 15th

9:00am -7:00pm ET
Registration Open

9:00am -12:00pm ET
MMA Global Board Meeting
(closed meeting)

12:30pm -1:30pm ET
Networking Lunch + Panel

(open to VIP & Premium Pass Holders)

1:00pm -4:00pm ET
MMA NA Board Meeting
(closed meeting)

2:00pm -4:45pm ET
Workshops
(open to VIP & Premium pass holders)

5:00pm -6:00pm ET
Founders Welcome Reception
(by invitation only)

5:00pm -6:00pm ET

Social Beach Cleanup

(RSVP Required)

6:00pm – 8:00pm ET
Welcome Drinks Reception

(open to VIP & Premium Pass Holders)

6:30pm – 9:00pm ET
VIP Launch Party

(VIP & by invitation only)

TUESDAY
April 16th

6:30am – 7:30am ET
5k Run & Yoga
|

7:00am – 7:00pm ET
Registration Open

8:00am – 5:00pm ET
Expo Hall & Expo Garden Open

8:00am – 8:45am ET
Networking Breakfast

9:00am – 5:00pm ET
Keynote & Conference Sessions
(Concurrent, Masterclasses, Rising Talent, VIP Academy and Innovation Stage Sessions)

12:50pm – 1:50pm ET
Networking Lunch & Tabletalks

5:00pm – 5:05pm ET
Closing Remarks

5:00pm – 7:00pm ET
Happy Hour in the Expo Hall and Expo Garden with participating exhibitors
(open to all attendees)

10:00pm – 11:00pm ET
(show at 10:15pm)
POSSIBLE Drinks & Drones Show — Join us in the Expo Garden!

(open to all attendees)

WEDNESDAY
April 17th

6:30am – 7:30am ET
5k Run & Yoga

7:00am – 4:00pm ET
Registration Open

8:00am – 5:00pm ET
Expo Hall Open

8:00am – 7:00pm ET
Expo Garden Open

7:30am – 8:30am ET
Networking Breakfast

9:00am – 5:00pm ET
Keynote & Conference Sessions
(Concurrent, Masterclasses, Rising Talent, VIP Academy and Innovation Stage Sessions)

12:25pm – 1:25pm ET
Networking Lunch

5:00pm – 5:05pm ET
Closing Remarks

5:00pm – 7:00pm ET
Closing Party

(open to all attendees)

THURSDAY
April 18th

8:00am – 8:30am ET
Human:Human Networking Breakfast

8:30am – 10:30am ET
Human:Human Experience by Google

Monday Overview

Arrive Early!

Join us as POSSIBLE kicks off Monday at Noon

Based on last year’s attendee feedback, we’ve enhanced this year’s event experience! POSSIBLE is introducing an additional half day of programming, strategically designed to optimize your schedule. This year POSSIBLE will kick off on Monday, April 15^th with a half day of programming. Here is what we have planned for you:

Networking Lunch Session

She Runs It will unveil new research and lead a powerful conversation with marketers and other industry execs who are taking actions in the movement toward a more inclusive, diverse, and equitable industry.

Partnered by She Runs It

12:30pm -1:30pm ET

Workshops

POSSIBLE has teamed up with industry leaders to design nine workshops that allow attendees to transform concepts into tangible outcomes while gaining practical insights. Confirmed workshops facilitators include: OpenX, Google, AdMedia, DIRECTV, Clinch and more!

2:00pm – 4:45pm ET

Social Beach Clean Up

Channel Factory & POSSIBLE are proud to partner with Clean Miami Beach, a registered 501c3. Make an impact while connecting with fellow colleagues and attendees!

Partnered by Channel Factory

5:00pm -6:00pm ET

Founders Reception

Beyond Ordinary Events’ Founders will gather for an intimate toast to celebrate and kickoff POSSIBLE.

5:00pm -6:00pm ET

Welcome Drinks

Google & POSSIBLE invite all attendees to unwind after a productive day while enjoying drinks and hors d'oeuvres. Connect with industry peers to foster meaningful conversations that will carry throughout your POSSIBLE experience.

Partnered by Google

6:00pm – 8:00pm ET

VIP Launch Party

adMarketplace & POSSIBLE invite VIP pass holders and special guests to join us on Monday evening and for amazing food, drinks and entertainment.

Partnered by adMarketplace

6:30pm – 9:00pm ET

Tuesday Overview

5k Run & Yoga

MarketMakers & POSSIBLE invite all attendees to join us each morning in the Expo Garden for an energizing 5k Run or 60-minute Yoga session. Please RSVP for yoga to guarantee your spot.

Partnered by MarketMakers & Ogury

6:30am – 7:30am ET

Networking Breakfast

TelevisaUnivision & POSSIBLE invite all attendees are to join us in the Expo Hall for breakfast and networking.

Partnered by TelevisaUnivision

8:00am – 8:45am ET

Expo Hall & Expo Garden Open

The Expo Hall and Expo Garden bring together exhibitors from the entire marketing ecosystem that will showcase exciting product demonstrations and their visions.

8:00am – 5:00pm ET

Keynote Speakers

Keynote Speakers on the Inspiration Stage will take place 9:20am – 9:50am, 11:55am – 12:20pm, 12:25pm – 12:45pm, & 4:30pm – 5:00pm

9:20am, 11:55am, 12:25pm, 4:30pm

Inspiration & Vision Stage Sessions

Concurrent Sessions taking place in the Inspiration and Vision Hall, including panel discussions, fireside chats, and more.

10:00am – 4:20pm ET

Masterclasses

Masterclasses are designed to guide participants around the latest trends reshaping the marketing industry. Masterclasses will take place on the 4th Floor in Flicker Rooms 1-2.

10:00am – 4:20pm

Innovation Stage Sessions

Located within the Expo Garden, the Innovation Stage will showcase those disrupting and upending the marketing landscape, while simultaneously forging a path forward and shaping the future of business. Don't miss the 2024 Startup Pitch Competition!

10:00am – 4:30pm ET

Hosted Meetings for Brand Marketers

This year, we’ve incorporated a stellar Hosted Meetings program to streamline meetings between Brand Marketers and cutting-edge technology providers onsite. Deadline to apply is March 20.

10:00am – 4:45pm

VIP Academy

Tailored to equip marketing visionaries with the knowledge and insights needed to navigate today’s dynamic marketing landscape and disrupt the status quo. Open to C-Suite executives only.

10:00am, 11:20am, 2:00pm, 3:15pm

Rising Talent Academy

In partnership with The Advertising Club of New York, POSSIBLE's Rising Talent Academy is an exclusive track tailored to spark inspiration in the careers of up-and-coming industry professionals.

Partnered by The Advertising Club

10:40am, 2:35pm

Networking Lunch & Tabletalks

Enjoy lunch in the outdoor Expo Garden. Brand Marketers are invited to join Tabletalk sessions.

12:50pm – 1:50pm ET

Happy Hour with Exhibitors

Join us for drinks in the Expo Hall & Expo Garden hosted by exhibitors and sponsors.

5:00pm – 7:00pm ET

Drinks & Drones Show

Join us in Expo Garden for an incredible drone light show featuring 500 drones soaring high above the ocean. The POSSIBLE Drone Show is powered by PIXIS and partnered by LG Ad Solutions.

10:00pm – 11:00pm ET
(show at 10:15pm)

Wednesday Overview

5k Run & Yoga

MarketMakers & POSSIBLE invite all attendees to join us each morning in the Expo Garden for an energizing 5k Run or 60-minute Yoga session. Please RSVP for yoga to guarantee your spot.

Partnered by MarketMakers

6:30am – 7:30am ET

Networking Breakfast

Flashtalking by Mediaocean & POSSIBLE invite all attendees are to join us in the Expo Hall for breakfast and networking.

Partnered by Flashtalking by Mediaocean

8:00am – 9:00am ET

Expo Hall Open

The Expo Hall brings together exhibitors from the entire marketing ecosystem that will showcase exciting product demonstrations and their visions

8:00am – 5:00pm ET

Expo Garden Open

The spectacular Expo Garden includes access to all outdoor partner activations including the Innovation Village, the Upper and Lower La Côte, as well as our inviting pool-side and South Tropez lawn cabanas.

8:00am – 7:00pm ET

Masterclasses

Masterclasses are designed to guide participants around the latest trends reshaping the marketing industry. Masterclasses will take place on the 4th Floor in Flicker Rooms 1-2.

9:45am – 4:05pm

VIP Academy

Tailored to equip marketing visionaries with the knowledge and insights needed to navigate today’s dynamic marketing landscape and disrupt the status quo. Open to C-Suite executives only.

9:45am, 11:05am, 1:35pm, 2:55pm

Keynote Speakers

Keynote Speakers on the Inspiration Stage will take place 9:20am – 9:50am, 11:55am – 12:20pm, 12:25pm – 12:45pm, & 4:30pm – 5:00pm

9:05am, 11:45am, 4:15pm, 4:40pm

Inspiration & Vision Stage Sessions

Concurrent Sessions taking place in the Inspiration and Vision Hall, including panel discussions, fireside chats, and more.

9:45am – 4:05pm ET

Hosted Meetings for Brand Marketers

This year, we’ve incorporated a stellar Hosted Meetings program to streamline meetings between Brand Marketers and cutting-edge technology providers onsite. Deadline to apply is March 20.

10:00am – 4:45pm

Innovation Stage Sessions

10:25am – 3:25pm ET

Rising Talent Academy

In partnership with The Advertising Club of New York, POSSIBLE's Rising Talent Academy is an exclusive track tailored to spark inspiration in the careers of up-and-coming industry professionals.

Partnered by The Advertising Club

10:25am, 2:15pm

Networking Lunch

Enjoy lunch in the outdoor Expo Garden.

12:25pm – 1:25pm ET

Closing Remarks

5:00pm – 5:05pm ET

Closing Party Celebration

AdMedia & POSSIBLE invite all attendees to join us on Wednesday night in outdoor Expo Garden to celebrate the success and highlights of the conference while enjoying drinks, music, and a final toast!

Partnered by AdMedia

5:00pm – 7:00pm ET

Thursday Overview

Just Announced! Human:Human Experience by Google

An immersive, in-person inclusive leadership experience presented by Google on Thursday 4/18.

8:00am – 10:30am ET

Join this paradigm-shifting inclusion and belonging experience at POSSIBLE in Miami

Location: Vision Hall (Fontaine Ballroom) at Fontainebleau

Thursday, 4/18/24
8:30 AM- 10:30 AM EST (Breakfast at 8am)
Registration Required

LEARN MORE

Agenda Overview

Plan to arrive Sunday. Programming kicks off Monday at noon!

Schedule Overview

MONDAY April 15th

TUESDAY April 16th

WEDNESDAY April 17th

THURSDAY April 18th

Monday Overview

Join us as POSSIBLE kicks off Monday at Noon

Networking Lunch Session

Partnered by She Runs It

12:30pm -1:30pm ET

Workshops

2:00pm – 4:45pm ET

Social Beach Clean Up

Partnered by Channel Factory

5:00pm -6:00pm ET

Founders Reception

5:00pm -6:00pm ET

Welcome Drinks

Partnered by Google

6:00pm – 8:00pm ET

VIP Launch Party

Partnered by adMarketplace

6:30pm – 9:00pm ET

Tuesday Overview

5k Run & Yoga

Partnered by MarketMakers & Ogury

6:30am – 7:30am ET

Networking Breakfast

Partnered by TelevisaUnivision

8:00am – 8:45am ET

Expo Hall & Expo Garden Open

8:00am – 5:00pm ET

Keynote Speakers

9:20am, 11:55am, 12:25pm, 4:30pm

Inspiration & Vision Stage Sessions

10:00am – 4:20pm ET

Masterclasses

10:00am – 4:20pm

Innovation Stage Sessions

10:00am – 4:30pm ET

Hosted Meetings for Brand Marketers

10:00am – 4:45pm

VIP Academy

10:00am, 11:20am, 2:00pm, 3:15pm

Rising Talent Academy

Partnered by The Advertising Club

10:40am, 2:35pm

Networking Lunch & Tabletalks

12:50pm – 1:50pm ET

Happy Hour with Exhibitors

5:00pm – 7:00pm ET

Drinks & Drones Show

10:00pm – 11:00pm ET (show at 10:15pm)

Wednesday Overview

5k Run & Yoga

Partnered by MarketMakers

6:30am – 7:30am ET

Networking Breakfast

Partnered by Flashtalking by Mediaocean

8:00am – 9:00am ET

Expo Hall Open

8:00am – 5:00pm ET

Expo Garden Open

8:00am – 7:00pm ET

Masterclasses

9:45am – 4:05pm

VIP Academy

9:45am, 11:05am, 1:35pm, 2:55pm

Keynote Speakers

9:05am, 11:45am, 4:15pm, 4:40pm

Inspiration & Vision Stage Sessions

9:45am – 4:05pm ET

Hosted Meetings for Brand Marketers

10:00am – 4:45pm

Innovation Stage Sessions

10:25am – 3:25pm ET

Rising Talent Academy

Partnered by The Advertising Club

MONDAY
April 15th

TUESDAY
April 16th

WEDNESDAY
April 17th

THURSDAY
April 18th

10:00pm – 11:00pm ET
(show at 10:15pm)