POSSIBLE, Miami’s global exclusive marketing event, now in its second year announces Premier Sponsorship with Google.
Leading marquee event returns in April 2024 as the go-to industry event for marketers, tech and media leaders
NEW YORK, October 12, 2023 – Beyond Ordinary Events, Inc. announced today that POSSIBLE—Miami’s global leading marketing marquee event—has partnered with Google for the second consecutive year as its exclusive premier sponsor. Returning after the success of its inaugural event in 2023, POSSIBLE aims to become an even more influential platform for the global marketing, tech and media community. Powered by the world’s most authoritative and experienced industry leaders, POSSIBLE will bring together more than 3,000 C-suite marketers and senior attendees from across the globe to the Fontainebleau Miami Beach on April 15-17, 2024.
Christian Muche, CEO & Co-Founder of Beyond Ordinary Events and creator of DMEXCO, said, “With Google returning for year two as our premier partner, we are set to elevate the event to unprecedented heights, delivering an experience that’s truly exceptional, making POSSIBLE a must-attend event for the marketing ecosystem and present ‘all things possible.’”
Building upon the success of its inaugural event, POSSIBLE 2024 promises to deliver an immersive and enriching experience. Attendees can expect an expanded lineup of world-class thought leaders, experts, visionaries and celebrities, delivering groundbreaking insights on the future of marketing, a broad range of brand activations, and interactive exhibits and workshops, providing hands-on access to emerging technologies and innovative marketing strategies.
Attendees can look forward to engaging with 190 speakers across 100 sessions over three days, gaining access to tracks of curated content that will ignite thought-provoking and inspiring discussions on innovation and the future of marketing.
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About Possible
POSSIBLE is the marquee event created by Beyond Ordinary Events, Inc., that is curated specifically for the greater marketing ecosystem, including brands, technology, digital, media, culture, and more. Powered by the omnichannel expertise of MMA Global (a key partner and investor of Beyond Ordinary Events), back for the second year, the event will take place on April 15-17, 2024 at the Fontainebleau Miami Beach. Brimming with content dedicated to future-thinking marketers combined with innovation and emerging technologies, POSSIBLE is the centerpiece for the entire marketing and media community to network with industry peers, share ideas, present visions and discuss mutual challenges. Co-founded and developed by CEO Christian Muche (former Co-Founder of DMEXCO), POSSIBLE is the cornerstone marketing tentpole event of the year.
About MMA Global
Comprised of over 800-member companies globally and 15 regional offices, the MMA is the only marketing trade association that brings together the full ecosystem of marketers, martech and media companies working collaboratively to architect the future of marketing, while relentlessly delivering growth today. Led by CMOs, the MMA helps marketers lead the imperative for marketing change–in ways that enable future breakthroughs while optimizing current activities. The MMA is committed to science and questioning and believes that creating marketing impact is steeped in constructively challenging the status quo encouraging business leaders to aggressively adopt proven, peer-driven and scientific best practices, without compromise. The MMA invests millions of dollars in rigorous research to enable marketers with unassailable truth and actionable tools. By enlightening, empowering and enabling marketers, the MMA shapes future success, while also propelling business growth.The MMA’s global headquarters are located in New York with regional operations in Asia Pacific (APAC), Europe/Middle East/Africa (EMEA) and Latin America (LATAM). For more information see www.mmaglobal.com.
About Christian Muche, CEO & Co-Founder
Muche is a renowned global executive and business strategist operating at the intersection of the digital, marketing, technology, and event industries. Muche has worked with global brands and executives, including AOL, YAHOO, and FIFA, to bring successful results. He was the Co-Founder of DMEXCO which has become the leading and most international digital marketing event in the world. Seeing a gap in the marketing community, he believed the time had come for a new event experience created specifically for the entire marketing world which is POSSIBLE.
