POSSIBLE 2025

Speaker Portal

Mastering the Art of the POSSIBLE Presentation

Preparing Session Content

Main Stages

The programming team will be in touch with you to discuss your content and collaborate with you to craft a compelling session description. Our goal is to create a captivating and thought-provoking experience for the audience. In the process of shaping your presentation, please keep in mind the objectives for each of our main stages:

Inspiration Hall keynotes:

These sessions are designed to inspire our audience to think and dream bigger. Your keynote should invite attendees to explore the boundless possibilities when it comes to the future of marketing and advertising, technology, media, designing consumer experiences, and more. Your presentation should empower attendees with a new insight or novel idea that wasn’t possible before.

Vision Hall keynotes:

These sessions are designed to ignite the industry’s imagination and spark engaging conversations about the limitless possibilities of marketing. Your presentation should serve as a catalyst for innovative thinking and offer insights into the transformative changes taking place within the industry.

Conclude the presentation with key takeaways or lessons learned, sharing your insights or tips that marketers can think about applying in the short and long term.

Workshops

The workshops invite attendees to work with the facilitator to develop solutions that address real business challenges, experiment with new insights and technologies, and apply ideas into practice.

Facilitators will be contacted by the programming team to discuss and narrow down a topic, and provide feedback on proposed interactive activity. The interactive exercises will provide the audience with a hands on, actionable experience and bring the subject and topic to life for the audience.

This 45-minute workshop should include a short presentation, time for an engaging interactive activity that allows the audience to gain practical insights.

Panels, Fireside Chats/Interviews

Once all of the panelists and moderator have been confirmed, POSSIBLE will set up a meeting to brief all participants, discuss the approach to the topic and develop a discussion guide. We’ll ask for additional input from panelists to help shape the discussion.

The best panels are the ones that have tension. We encourage you to bring out opposing perspectives and POVs into to the discussion whenever possible. The moderator should conclude the panel by highlighting the key takeaways of the discussion. A final discussion guide will be shared with all participants a few days before the event.

Masterclasses

Masterclasses are tactical sessions that navigate cutting-edge trends reshaping the marketing landscape.

Each one will spotlight a timely topic led by an industry expert, providing focused content with dedicated time for audience Q&A.

Presenters will be contacted by the programming team to discuss and narrow down a topic and work on developing a framework for the 30-minute masterclass.

Deep Dives

Each deep dive will focus on in-depth exploration of groundbreaking insights and trends presented by a media industry expert. The content should be targeted and include some time for interactive discussion with the audience that explores the chosen topic more deeply.

Presenters will be contacted by the programming team to discuss and narrow down a topic and work on developing a framework for the 45-minute deep dive.